Finance Analyst - Pentasia - Remote - Global

An established iGaming business is looking to hire a Senior Finance Analyst with previous iGaming expertise. We're looking for a commercially minded Senior Finance Analyst, who can bridge the gap between finance/data intelligence and commercial. This is a hands-on role embedded within a high-growth iGaming business, where you will translate complex datasets into unbiased actionable commercial insights that directly influence strategy, marketing investment, and P&L performance. You'll be a trusted partner to key internal stakeholders. Building dashboards, models, and narratives that drive decisions at pace. If you're energised by working in a data-rich, player-centric environment and can hold your own in both a finance review and BI insights, this role is for you. Key Responsibilities Build, maintain, and continuously improve self-serve BI dashboards in Power BI, Tableau, enabling stakeholders across the business to interrogate performance independently. Support marketing acquisition team with in-depth, insightful analysis – focussing on ROI. Conduct deep-dive analysis into player cohort behaviour, bonus & promotional ROI, channel-level profitability, and product contribution margins. Develop reporting to monitor marketing deal flow, backlog and deal performance. Track and report on ongoing deals, highlighting areas for deal optimisation. Produce the weekly/monthly commercial performance pack for senior leadership, including forward-looking commentary and scenario analysis. Identify trends, anomalies, and commercial opportunities through proactive data exploration — not just answering questions but asking better ones. Support commercial deal modelling for new partnerships, affiliate agreements, and market expansion initiatives. Collaborate with the BI team to define KPI frameworks, improve data pipelines, and ensure financial and BI definitions are aligned – one version of the truth. Support monthly and quarterly budgeting, forecasting, and variance analysis across commercial P&Ls, with clear attribution to marketing channels, products, and geographies. Skills & Experience Essential 5+ years in a commercial finance / data analytical role — must be from within iGaming, online betting Demonstrable understanding of iGaming commercial metrics: ROAS, GGR, NGR, hold rate, player LTV, CPA, ARPU, churn, and bonus cost management. Strong BI tooling skills — proficient in Power BI, Tableau, with the ability to build production-grade dashboards from scratch. Solid SQL skills; comfortable querying large transactional datasets, and working with data warehouse environments (Snowflake, BigQuery, Redshift). Advanced Excel/Google Sheets for modelling and ad-hoc analysis; experience with dynamic financial models and scenario planning. Strong communicator - able to distil complex analysis into clear, concise insight for non-financial audiences. Detail-oriented with a high standard for data accuracy and a structured approach to problem solving. Possess a service excellence mentality, have the gravitas to build trust quickly, be able to deliver unbiased, independent view of the results. Demonstrates resilience and diplomacy. Excellent academics – having progressed via Data or Financial route – Degree level and further professional qualifications is a must. An attractive salary is on offer for this hire.