Growth Marketing Specialist/-Lead - Raute Oyj - Remote - Global

We are looking for a Growth Marketing Specialist/Lead to join our Marketing and Communications team and help build a more AI-enabled, data-driven and efficient way of working. This role is for someone who can turn AI, automation, data and commercial insight into practical improvements that help us prioritize better, reduce manual work and increase marketing impact through smarter use of resources. The focus is on developing scalable ways of working that support sales, improve pipeline visibility and create measurable business value. The final title will depend on the selected candidate's experience and expertise. In this role, you will work closely with sales and marketing colleagues to identify target accounts, use AI-assisted analysis and data from HubSpot and MS Dynamics to guide prioritization, and develop account-based approaches that focus effort where it has the highest commercial relevance. You will strengthen the use of tools, data and automation in daily work, improve execution quality and speed, and ensure activities are selected, validated and scaled based on impact and efficiency. You will also guide content direction according to business priorities and coordinate execution in your dedicated market area with local resources and external partners. You will report to Joona Kallinen, Head of Marketing and Communications. This is an opportunity to shape how AI, analytics and automation are used to make marketing and sales collaboration more focused, efficient and commercially relevant in an international industrial B2B environment. Location: Lahti, Finland or Vancouver area, Canada. Hybrid working model.