
Director, Global Digital Campaigns - Nexthink - Boston, MA, USA
Digital Campaigns
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Job Description
Nexthink is looking for a strategic, AI-first, execution-driven marketing leader to own and evolve our global digital marketing and campaign engine. This role sits at the center of how Nexthink creates demand, engages priority accounts, activates our core audiences, and turns market interest into measurable pipeline. You’ll own the strategy and execution across global campaigns, digital programs, paid media, campaign journeys, AI-enabled marketing workflows, and performance optimization. This is not a “manage the calendar and launch the assets” role. It is a growth leadership role for someone who can build the system, inspect the details, challenge the assumptions, and improve how we go to market. You’ll be expected to set strategy, define priorities, build operating discipline, partner across teams, and drive measurable business impact in a fast-moving, high-accountability environment. The goal is simple: build a smarter, faster, more effective campaign and digital marketing engine that helps Nexthink create demand, progress pipeline, and strengthen our leadership in Digital Employee Experience.
Company Information
| Location | Active listings |
|---|---|
| Remote - Global | 28 |
| Remote - North America | 2 |
| Role type | Active listings |
|---|---|
| Software Engineer | 7 |
| Corporate Security Engineer | 5 |
| Sales Representative | 3 |
| Product Support Engineer | 1 |
| Human Resources Specialist | 1 |
| GTM Project Manager | 1 |
| Senior Site Reliability Engineer | 1 |
| Product Security Engineer | 1 |
| Data Analyst / Engineer | 1 |
| AI Researcher | 1 |
| Engagement Manager | 1 |
| Total Rewards & Transformation | 1 |
| Full Stack Developer | 1 |
| Site Reliability Engineer | 1 |
| Client Director | 1 |
| Search Engineer | 1 |
| Consultant | 1 |
| Professional Services Consultant | 1 |
| Role level | Active listings |
|---|---|
| Mid-Level | 23 |
| Senior | 2 |
| Mid-level | 1 |
Nexthink appears in 30 indexed job postings in JobCrawls' Finland dataset since October 2023. In that historical index, the strongest location signals for this employer are Remote - Global and Remote - North America.
Data shown is based on historical job postings from our database.
Job Details
Responsibilities
- Own the global strategy for digital marketing and integrated campaigns across Nexthink’s priority audiences, products, regions, and growth motions.
- Translate company priorities into clear campaign themes, audience strategies, digital programs, channel plans, and measurable outcomes.
- Build a global campaign framework that connects product marketing, demand generation, field marketing, events, content, digital, BDRs, and sales into one cohesive motion.
- Define what good looks like across campaign planning, execution, measurement, optimization, and reporting.
- Push the organization beyond activity-based marketing toward programs that create real account engagement, pipeline progression, and revenue impact.
Requirements
- 10+ years of B2B marketing experience, ideally in enterprise SaaS, enterprise software, IT, cybersecurity, infrastructure, observability, service management, or another technical market.
Skills & Technologies
Benefits & Perks
