Market Research Associate

As an Associate, Client Service – Creative, you will support the delivery of market research projects that help clients understand and improve the effectiveness of their creative and advertising strategies. You will work closely with internal teams and clients to ensure projects are delivered with excellence, accuracy, and efficiency while building your expertise in Kantar's Creative solutions, research methodologies, and analytical approaches. This is an excellent opportunity for someone early in their career who is passionate about market research, consumer insights, data analysis, and client service. Key Responsibilities Project & Client Support - Support Creative research projects for low- to medium-complexity accounts with guidance from managers. - Assist in project planning, timeline management, and coordination with operational teams. - Support questionnaire development, sample design, and analytics planning. - Participate in client research design discussions and questionnaire reviews. - Contribute to the preparation of reports, dashboards, and client presentations. - Monitor project progress and proactively identify potential issues and solutions. - Ensure high-quality project delivery through thorough quality control checks. Research & Analytics - Support data analysis and insight generation. - Review open-ended responses (verbatims) and research dashboards. - Assist in creating meaningful storylines and presentation materials. - Develop expertise in Kantar's research methodologies, tools, and Creative solutions. Collaboration & Team Contribution - Partner with internal stakeholders across operations, project management, and analytics teams. - Share knowledge and support onboarding of new team members. - Participate actively in training and continuous learning opportunities. - Contribute to process improvement, efficiency initiatives, and innovation efforts. - Foster an inclusive, collaborative, and positive team culture. What We're Looking For Qualifications - Bachelor's degree in Marketing, Market Research, Social Sciences, Business, Statistics, Psychology, Sociology, or a related analytical field. - 1+ years of professional experience, internships, or participation in relevant development programs (such as MMR programs). - Previous market research experience is preferred, particularly with quantitative methodologies. Skills & Experience - Strong project management, prioritization, and time-management skills. - Excellent attention to detail and ability to manage multiple projects simultaneously. - Strong written and verbal communication skills. - Analytical thinking and problem-solving abilities. - Proficiency in Microsoft Office applications. - Ability and willingness to learn research, analytics, and proprietary business tools. - Self-motivated, curious, and proactive mindset. Technical & Analytical Capabilities - Passion for consumer insights and market research. - Interest in learning research methodologies, analytical techniques, and Kantar solutions. - Ability to interpret data and contribute to high-quality research outputs.