
Launch Lead
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Salary analysis
Compared with the selected benchmark ("All roles in Helsinki, Finland"), this listing's salary midpoint is about 112% higher. The offer sits above the benchmark range (€2,070–€5,000). The listed pay band (€5,619–€9,365) is tighter than the benchmark, which suggests lower salary variability. This benchmark is based on 2534 comparable listings.
| Market | Lower bound (25th percentile) | Median | Upper bound (75th percentile) |
|---|---|---|---|
| All roles in Helsinki, Finland | €2,070/per month | €2,907/per month | €5,000/per month |
| From job ad (Senior) | €5,619/per month | €7,492/per month | €9,365/per month |
We are looking for a Launch Lead to join our Specialty Care team in Finland. As the successful candidate you will lead the end-to-end launch and early in-market execution of a therapy in our respiratory portfolio, ensuring best-in-class launch readiness, rapid market access, and strong early adoption. The role is accountable for translating global strategy into a Finland-specific, integrated launch plan, coordinating all cross-functional activities, and ensuring execution excellence across access, medical engagement, commercial activation, and operations. We create a place where people can grow, be their best, be safe, and feel welcome, valued and included. We offer a competitive salary, an annual bonus based on company performance, healthcare, wellbeing programmes, and pension plan membership. We embrace modern work practises; our Performance with Choice programme offers a hybrid working model, empowering you to find the optimal balance between remote and in-office work. In this role you will: - Lead Finland launch excellence: Own and deliver the integrated launch plan across pre-launch, launch and early in-market phases, ensuring clear milestones, governance, risk management and timely escalation. - Localise global strategy for Finland: Translate global positioning, messaging and evidence into a Finland-specific launch strategy aligned with local payer, HCP and patient needs. - Drive market access and reimbursement readiness: Partner with Market Access and Medical teams to support pricing, reimbursement and HTA preparation, enabling timely and effective patient access. - Lead cross-functional execution: Align Commercial, Medical, Market Access, Regulatory, Supply and Compliance teams around one coordinated launch plan, driving accountability and execution discipline. - Build customer engagement and commercial readiness: Use local insights to shape HCP, payer and account engagement, while ensuring sales force readiness, materials, segmentation, omnichannel planning and training are in place ahead of launch. - Track performance and ensure operational excellence: Monitor launch KPIs, optimise performance, coordinate forecasting and supply readiness, and ensure all activities meet GSK policies, local regulations and quality standards. Basic Qualifications & Skills: - Degree (or equivalent) in relevant subject - Extensive experience working in biopharma, with strong experience in, pulmonology, specialty or oncology product launches - Experience working in brand management / new product introduction - Experience with Market access / payer environment (preferably Nordics/Finland) - Strong execution focus, with structured project management - Demonstrated matrix leadership and stakeholder influence - Understanding of Finnish healthcare system and HTA/reimbursement processes - Ability to translate clinical data into clear value propositions - Fluent in written and spoken English Preferred Qualifications & Skills: - Previous experience in respiratory product launch management, with strong commercial and financial acumen, including forecasting, prioritisation and decision-making in a launch environment. - High standards of compliance, quality and integrity, with the ability to adapt to evolving data, priorities and market conditions. - Strong leadership behaviours, including driving delivery, collaborating and influencing across functions without formal authority, and focusing on actions that improve access and patient impact. - Fluent in spoken and written Finnish
Job Details
Responsibilities
- Own and deliver the integrated launch plan across pre-launch, launch and early in-market phases
- Translate global positioning, messaging and evidence into a Finland-specific launch strategy
- Partner with Market Access and Medical teams to support pricing, reimbursement and HTA preparation
- Align Commercial, Medical, Market Access, Regulatory, Supply and Compliance teams around one coordinated launch plan
- Shape HCP, payer and account engagement using local insights
- Ensure sales force readiness, materials, segmentation, omnichannel planning and training are in place
- Monitor launch KPIs, optimise performance, and coordinate forecasting and supply readiness
- Ensure all activities meet GSK policies, local regulations and quality standards
Requirements
- Degree (or equivalent) in relevant subject
- Extensive experience working in biopharma
- Strong experience in pulmonology, specialty or oncology product launches
- Experience working in brand management / new product introduction
- Experience with Market access / payer environment (preferably Nordics/Finland)
- Strong execution focus, with structured project management
- Demonstrated matrix leadership and stakeholder influence
- Understanding of Finnish healthcare system and HTA/reimbursement processes
- Ability to translate clinical data into clear value propositions
- Fluent in written and spoken English
Skills & Technologies
Education Level
Bachelor
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