Fresh Servant Oy Ab logo
Posted July 29, 2026 · 9 days agoLast seen August 7, 2026Deadline August 19, 2026
Fresh Servant Oy Ab

Product Development and Marketing Specialist

Product Development, Marketing and Categories
Pedersöre, Finland
Onsite · Marketing Manager
Full-time · Mid-Level
Finnish
People Manager
About the role

Come build the next growth leap for fresh food at Fresh Servant Group Fresh Servant is not content with following the market – we want to define its direction. We leverage consumer insight and data to develop products and brands that win consumer choices and build profitable business. Hetki is the market leader in salad meals in Finland, but for us, market leadership is only the starting point. We continuously develop new products, brands, and food solutions, and our ideas move quickly from decisions to launches and visible successes on store shelves. If you want to see the impact of your work in consumers' daily lives, on store shelves, and in business growth, this could be your moment. We are now looking for several commercial growth drivers for roles at different levels. Depending on your expertise and experience, the tasks may focus on marketing, product group management, concept development, or operational product and category work. Marketing Manager You will be responsible for the marketing, campaigns, launches, and commercial impact of the Hetki brand. You will build marketing that strengthens the brand, increases demand, and is reflected in business results. In this role, you need: - evidence of successful consumer marketing and launches - expertise in digital marketing, content, and new tools - the ability to combine data, AI, creativity, and commercial thinking Product Group Manager You will be responsible for the strategic management of the product group, profitable growth, and strengthening market share. You will lead the entity based on data, customer insight, and business goals, and ensure that the commercial targets set for the product group are translated into practical actions. In this role, you need: - evidence of result-responsible product group management - understanding of the food industry, product development, and commercialization - a strong commercial, analytical, and profitability-driven approach Food Solution Developer / Concept Developer You will create new food solutions and concepts from idea to commercialization. You will combine customer insight, commercial vision, and product development expertise into solutions that interest both retail and foodservice customers and support business growth. In this role, you need: - evidence of developing concepts, products, or food solutions - the ability to turn insights into commercial solutions - courage, a commercial approach, and interest in data and digital tools Category Coordinator This role offers an excellent growth path to becoming a professional in product and category work. You will be responsible for coordinating launches, campaigns, research, and category-related entities. You will serve as important support for product group managers and the commercial team, ensuring that things progress smoothly, on time, and correctly. The position is suitable for a person who enjoys a practical and coordinating role and wants to grow into a professional in commercial product and category work. You will get to work closely with products, consumers, launches, and commercial decision-making, and see how ideas turn into products and products into commercial successes. We are looking for a proactive and precise doer who takes hold of things boldly, wants to learn new things, and develop as part of a growing commercial team. In this role, you need: - interest in products, product data management, productization, and the food industry - systematic approach, precision, and the ability to manage several parallel entities - curiosity about products, consumers, data, and commercialization - a desire to learn, take responsibility, and grow as part of the commercial team Why us? With us, you can influence products, concepts, and brands that are visible in consumers' daily lives every day. At Fresh Servant, ideas do not remain plans, but are built into commercial successes. Now is the right time to join: we are building the next growth phase boldly, purposefully, and profitably – and for that, we need doers who want to see the impact of their work in consumers' daily lives and business growth. We work flexibly in a hybrid model depending on the task and situation. Our sites are located in Pedersöre, Seinäjoki, and Lapua. The roles also require presence at different sites and, if necessary, at our customers' premises. For more information about the positions, contact: Marjo Kantola, Director of Product Development, Marketing and Categories, tel. 050 593 1693. She is available on 6.8. from 12–16, 7.8. from 13–16, and 14.8. from 12–16. Interested? Send your application, CV, and a short video via our recruitment system by 19.8. at the latest. We process applications during the application period. Answer the following two questions in your video. The maximum duration of the video is 3 minutes. - What inspires you most about Fresh Servant Group and this position, and why? - What are your most important strengths for succeeding in this position? Also tell us about one thing you are currently actively developing. Fresh Servant Group is a Finnish food industry success story. Founded in 1995, the company produces fresh, tasty, and easy food solutions for consumer and foodservice markets. The company is especially known for its Hetki, Fresse, and FreshPro brands, as well as salad meals, fresh microwave meals, snack products, pre-cut vegetables, and professional kitchen solutions. Fresh Servant operates in Finland in Pedersöre, Seinäjoki, and Lapua, and in Sweden in Tumba. Over 600 experts from nearly 40 different countries work in the group. In 2025, the turnover was 110 million euros. Always something New – Always something Good! www.fresh.fi

Job Details

Responsibilities

  • Manage marketing, campaigns, and launches for the Hetki brand
  • Strategically lead product groups for profitable growth and market share
  • Create new food solutions and concepts from idea to commercialization
  • Coordinate launches, campaigns, and research for category work
  • Support product group managers and the commercial team

Requirements

  • Evidence of successful consumer marketing and launches (for Marketing Manager)
  • Expertise in digital marketing, content, and new tools (for Marketing Manager)
  • Ability to combine data, AI, creativity, and commercial thinking (for Marketing Manager)
  • Evidence of result-responsible product group management (for Product Group Manager)
  • Understanding of the food industry, product development, and commercialization (for Product Group Manager)
  • Strong commercial, analytical, and profitability-driven approach (for Product Group Manager)
  • Evidence of developing concepts, products, or food solutions (for Concept Developer)
  • Ability to turn insights into commercial solutions (for Concept Developer)
  • Interest in products, product data management, and the food industry (for Category Coordinator)
  • Systematic approach, precision, and ability to manage parallel entities (for Category Coordinator)

Skills & Technologies

Digital MarketingAIData AnalysisProduct DevelopmentCategory ManagementConsumer Insights

Recruitment Process

  1. 1
    Application, CV, and short video submission
  2. 2
    Video must answer: what inspires you about the role and your key strengths/development area
Seen 8 hours agoPartial Schema
Financial overview
€5.3M
Revenue
€145.0K
Profit
0.0%
Profit margin
Fresh Servant Oy Ab logo
Fresh ServantOy Ab
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