Digital Marketing Specialist, Crema
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Salary analysis
Compared with the selected benchmark ("All roles in Helsinki, Finland"), this listing's salary midpoint is about 1% lower. The offer still falls within the benchmark range (€2,070–€5,000). The listed pay band (€3,200–€3,800) is tighter than the benchmark, which suggests lower salary variability. This benchmark is based on 2534 comparable listings.
| Market | Lower bound (25th percentile) | Median | Upper bound (75th percentile) |
|---|---|---|---|
| All roles in Helsinki, Finland | €2,070/per month | €2,907/per month | €5,000/per month |
| From job ad (Mid-Level) | €3,200/per month | €3,500/per month | €3,800/per month |
**Do you want to build the marketing of an internationally growing e-commerce business in a hands-on role where you can see the direct impact of your work on the business?** _Crema is a Finnish specialty coffee shop founded in 2007, aiming to become the leading specialty coffee shop in the Nordics. Through our online stores, we deliver orders to over 50 countries every month and serve our customers comprehensively in everything related to coffee, whether for enjoyment at home, in the office, or in a cafe. Our passion is to provide our customers with unique taste experiences and enable the path to better coffee enjoyment through carefully selected products, expertise, and inspiration. We want to make the service fast, flexible, and straightforward. We also serve our customers face-to-face in our store in Konala, Helsinki._ **What would you be doing with us?** In this role, you will be responsible for the daily execution and development of Crema's marketing. Your work will focus particularly on Meta advertising, email marketing, and content production, and you will handle these areas practically from start to finish. You will plan, implement, and optimize Meta campaigns and be responsible for email marketing in Klaviyo. Your work includes planning and implementing weekly newsletters for several markets, as well as building and developing automated email flows. Additionally, you will produce content for the online store and marketing channels, write marketing copy, build campaign content, and create visual materials. You will work in close cooperation with the marketing team, but you will be independently responsible for your own tasks. You will have a concrete impact on Crema's growth in Finland and internationally and develop marketing as part of a growing e-commerce business. The employment is permanent and full-time, and the workstation is located in Konala, Helsinki. The work is primarily on-site, but there is also an opportunity for hybrid work. **What do we hope for from you?** You have experience in Meta advertising and email marketing, and you have independently built and optimized campaigns. Additionally, you have experience with email marketing automation using Klaviyo or a similar tool. We value a visual eye and the ability to produce engaging content for different channels. You are familiar with Canva, Photoshop, or similar tools, and you have worked in digital marketing, for example, in e-commerce, a marketing agency, or a similar environment where you have taken responsibility for the practical implementation and development of marketing. Google Ads skills or an interest in developing your skills in that area, a desire to utilize AI tools to support marketing, and an interest in coffee or specialty food culture are considered advantages. You work proactively and practically, understand the importance of marketing for business growth, and can combine creative content production with data-driven thinking. Proficiency in Finnish and English is required for the position, and Swedish skills are considered an advantage. **Why us?** At Crema, you will become part of an internationally growing e-commerce business where marketing plays an important role in building growth. You will get responsibility for your own areas and the opportunity to concretely influence how we reach and serve our customers in different markets. The role combines creative work, the use of data, and e-commerce development, and you will get to work in the inspiring world of specialty coffee, where ideas are quickly put into practice. You will be supported by an experienced team and a low-hierarchy operating culture where things are done together and openly. Employee satisfaction in the work community is at an excellent level, and we invest in our staff's well-being by providing comprehensive occupational health care as well as culture, sports, and commuting benefits. **Interested?** Could you be our new colleague? Please submit your application via the link as soon as possible, but no later than August 21, 2026. We will begin interviews during the application period. The recruitment process is carried out in cooperation with Biisoni. Further information about the position can be provided by Biisoni's recruitment consultant Saija Salter (**saija.salter@biisoni.fi**).
Job Details
Responsibilities
- Daily execution and development of Crema's marketing
- Planning, implementing, and optimizing Meta campaigns
- Managing email marketing in Klaviyo
- Planning and implementing weekly newsletters for several markets
- Building and developing automated email flows
- Producing content for the online store and marketing channels
- Writing marketing copy and building campaign content
- Creating visual materials
Requirements
- Experience in Meta advertising and email marketing
- Ability to independently build and optimize campaigns
- Experience with email marketing automation (e.g., Klaviyo or similar)
- Visual eye and ability to produce engaging content
- Proficiency with Canva, Photoshop, or similar tools
- Experience in digital marketing (e.g., e-commerce or marketing agency)
- Proactive and practical working style
- Ability to combine creative content production with data-driven thinking
- Proficiency in Finnish and English
Skills & Technologies
Benefits & Perks
Recruitment Process
- 1Application submission
- 2Interviews during the application period

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