Head of Organic Growth

Born in the Basque Country and built for the world, Zenrows is one of the fastest-growing data infrastructure startups in Europe. We work 100% remotely and hire the best people regardless of where they are. Founded in 2021, we started as a scraping API for developers. In 2026, we are evolving into something bigger: the data collection infrastructure layer for the AI era. Thousands of companies across e-commerce, finance, real estate, and AI rely on Zenrows to power their data pipelines. Now, we're building for the next generation of users: workflow builders, AI engineers, and business teams who don't write code but need data to flow reliably through their systems. We're looking for a Head of Organic Growth to own how Zenrows is discovered, understood, and trusted across LLMs, developer communities, integration ecosystems, and the open web. The Role The way developers and technical teams discover tools has fundamentally changed. Google search is no longer the only, or even the primary surface. Developers ask ChatGPT. Business users ask Gemini. AI engineers search Perplexity. Workflows are built inside Clay, n8n, and Make, where discovery happens through directories, templates, and community recommendations. Your job is to make Zenrows the trusted, cited, recommended answer across all of these surfaces, not just in Google's top 10. What You'll Own 🔍 AEO, GEO & Discoverability Strategy - Own Zenrows' Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) strategy - Understand how LLMs (ChatGPT, Gemini, Claude, Perplexity) surface and prioritize content - Develop structured, citation-friendly content formats - Own competitive intelligence 📊 SEO Strategy & Content Operations - Own Zenrows' organic search strategy end-to-end - Lead content operations: manage editorial calendar, publishing velocity, and quality standards - Manage and develop a team of technical writers and editors - Own the relationship with external content agencies - Develop and maintain off-page SEO strategy - Work closely with Engineering on technical SEO - Maintain a content performance framework - Audit existing content library 🧑‍💻 Developer Education & Docs-as-Marketing - Turn documentation into a top-of-funnel acquisition channel - Build actionable, developer-focused resources: integration tutorials, use-case walkthroughs, SDK examples - Create content for AI/LLM data pipeline audience - Collaborate with Engineering and Product - Partner with DevRel 🔗 Ecosystem & Integration Content - Build and maintain a library of integration content (Clay, n8n, Make, Zapier, LangChain, LlamaIndex) - Create content for integration marketplaces and community directories - Partner with Partnerships Manager on co-marketing content - Develop content for workflow builders and automation teams 📈 PLG Content & Activation - Build a content-led activation flywheel - Partner with Product and Growth on in-app content and onboarding - Own the content layer of the trial-to-paid conversion journey 🤝 Sales Enablement & Enterprise Content - Support Sales with competitive battle cards, use-case one-pagers, ROI narratives, and case studies - Develop positioning content for workflow builders and business users - Maintain a library of sales enablement assets 👥 Team Leadership - Lead, mentor, and develop the existing content team - Define editorial standards and brand voice - Build a culture of experimentation - Scale through AI-assisted workflows and freelance networks The Person Required: - 5+ years in content, growth, or developer marketing, ideally at a B2B SaaS, API, or developer infrastructure company - Deep understanding of AEO and GEO - Technical fluency in developer tools, APIs, or adjacent infrastructure (Python snippets, headless browsers) - Proven experience building content for self-serve/PLG and integration-led or enterprise motions - Strong editorial judgment - Experience building and maintaining integration or ecosystem content - Comfortable operating in a fast-moving, autonomous environment - Fluent in English Strong Advantage: - Experience with workflow automation platforms (Clay, n8n, Make, Zapier) - Familiarity with LLM/AI agent ecosystem (LangChain, LlamaIndex, CrewAI, RAG) - Experience evolving a content function through a GTM pivot - Track record of content driving ecosystem or community-led growth - Experience using AI-assisted tools to automate content operations (n8n, Claude Code) Why You'll Love Working Here - Own the entire content function at a critical inflection point - Genuine autonomy - Direct access to leadership - 100% remote, forever - Horizontal culture - Working at the intersection of developer tools, workflow automation, and AI agents Rewards and Benefits - 100% remote work - The salary you are worth - The equipment you want - Generous Learning & Development budget - BitWarden Account - Annual Kick-Off - Barcelona Meetups - Deel Benefits Our Values Ownership, Dedication, Impact, Transparency, and Agility.