
Digital Account Manager
Work alongside Sales and the wider client solutions team to sell Search Engine Optimization (SEO), Search Engine Marketing (SEM), social media and performance content to both existing and prospective clients by contributing to RFPs, client pitches, strategic proposals, and Quarterly Business Reviews. Perform research to define strategy (audits, competitor analyses, keyword research, content opportunity analyses) and present findings and recommendations confidently to senior team members and clients. Oversee successful execution of multiregional strategies by our global digital production teams, liaising with client HQ, local stakeholders and agency partners when needed. Perform quality assurance of deliverables to ensure adherence to strategy and guarantee optimal content/campaign performance Responsible for performance monitoring and reporting of all assigned accounts – setting up performance monitoring dashboards and delivering monthly performance reports with insights and recommendations. Keep up to date on digital marketing trends, technologies and market leaders, and share this knowledge with colleagues and clients. Complete all other tasks that are deemed appropriate for this role and assigned by the manager/supervisor.
Job Details
Responsibilities
- Sell digital marketing services to clients
- Lead strategy development and client communications
- Coordinate with global teams and stakeholders
- Monitor and report performance
- Mentor junior team members
- Maintain up-to-date knowledge of industry trends
Requirements
- Bachelor’s degree in marketing, communications, journalism or related discipline
- 3+ years of digital marketing experience in an agency setting (SEO, SEM and/or social media)
- Proficiency with Excel and PowerPoint; experience with SEMRush, Moz, Ahrefs, Screaming Frog, Google Search Console and web analytics platforms (Google Analytics and/or Omniture)
- Experience planning, launching and managing campaigns in SEO/SEM/social media with international experience a plus
- Proven track record of retaining and growing client revenue
- Strong written and verbal communication; data-driven decision making
- Attention to detail; process-oriented
- Experience auditing websites or social profiles to recommend strategy and multiregional content
- Knowledge of a second language is a bonus
Skills & Technologies
Education Level
No degree required
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