Senior Manager, Conversion Rate Optimization
Hover or tap a row for full statistics (EUR / month on this chart).
Salary analysis
Compared with the selected benchmark ("All roles in Remote - US"), this listing's salary midpoint is about 92% lower. The offer sits below the benchmark range (€9,238–€18,085). The listed pay band (€868–€1,390) is tighter than the benchmark, which suggests lower salary variability. This benchmark is based on 11 comparable listings.
| Market | Lower bound (25th percentile) | Median | Upper bound (75th percentile) |
|---|---|---|---|
| All roles in Remote - US | €9,238/per month | €13,548/per month | €18,085/per month |
Senior Manager of Conversion Rate Optimization (CRO) to lead our optimization team and oversee digital growth strategies. Reporting to the Director of Digital Growth and Web Conversion, you will manage a team to execute a high-impact testing roadmap across Bentley Systems’ corporate B2B website and e-commerce storefront. This role goes beyond traditional on-site A/B testing. You will own the Optimizely experimentation environment and drive full-funnel revenue growth by designing comprehensive lifecycle strategies, such as trial nurture programs and abandoned cart recovery initiatives. We are also looking for a leader who is AI-curious - someone who brings a depth of traditional CRO expertise but is constantly exploring new ways to leverage AI to improve testing workflows, uncover predictive insights, and drive better business outcomes.
Job Details
Responsibilities
- Lead, mentor CRO and digital optimization specialists and managers
- Own Optimizely platform and develop testing roadmap across website and storefront
- Map and analyze customer journey stages and reduce friction in funnels
- Design AI-driven optimization strategies and use AI for audience segmentation and test ideation
- Design and execute multi-touch nurture sequences and lifecycle campaigns
- Analyze data with web analytics and dashboards; report to leadership
- Collaborate with UX/UI, engineering, marketing operations and cross-functional teams
Requirements
- 8+ years in digital marketing
- 3+ years CRO management experience
- B2B E-commerce experience with Adobe Commerce preferred
- Proficiency with Optimizely
- GA4 and data visualization tools
- Salesforce and Marketo integration knowledge
- HTML CSS JavaScript understanding
Skills & Technologies
Benefits & Perks
| Location | Active listings |
|---|---|
| Remote - Global | 70 |
| Remote - Finland | 1 |
| Remote - Europe | 1 |
| Sweden, Finland, Norway | 1 |
| Role type | Active listings |
|---|---|
| Software Engineer | 8 |
| Product Manager | 6 |
| Technical Support Engineer | 5 |
| User Engagement Advocate | 2 |
| User Operations Specialist | 2 |
| Product Sales Engineer | 2 |
| Full-Stack Software Engineer | 2 |
| Application Engineer | 2 |
| Senior Software Engineer | 2 |
| Product Operations Manager | 1 |
| Technical Consultant | 1 |
| Enterprise Inside Sales Representative | 1 |
| Support Account Manager | 1 |
| Employment Legal Counsel | 1 |
| Applied AI Scientist | 1 |
| Software Developer | 1 |
| Senior Software Quality Analyst | 1 |
| Associate Consultant | 1 |
| Maintenance and Logistics Specialist | 1 |
| Executive Assistant | 1 |
| Applied AI Engineer | 1 |
| Front-end Developer | 1 |
| Customer Solutions Specialist | 1 |
| Software Quality Specialist | 1 |
| Portfolio Management Specialist | 1 |
| Principal Consultant | 1 |
| Sales Development Representative | 1 |
| Paid Media Specialist | 1 |
| HR Data Scientist | 1 |
| Construction Consultant | 1 |
| Business Led Buying Negotiator | 1 |
| Marketing Analytics Manager | 1 |
| Design Program Manager | 1 |
| Senior Regional Director | 1 |
| Consultant | 1 |
| Senior Developer | 1 |
| Software Quality Analyst | 1 |
| Project Control Analyst | 1 |
| Principal Software Quality Analyst | 1 |
| Human Resources Specialist | 1 |
| Learning Systems Specialist | 1 |
| Site Reliability Engineer | 1 |
| Backend Software Engineer | 1 |
| Senior Director of Engineering | 1 |
| HR Shared Services Director | 1 |
| Community Marketing Director | 1 |
| GIS & Operations Associate | 1 |
| Vice President Communications | 1 |
| Senior Software Developer | 1 |
| Workplace Culture & Engagement Specialist | 1 |
| Cloud Software Engineer | 1 |
| Role level | Active listings |
|---|---|
| Mid-Level | 70 |
| Executive | 1 |
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