Compared with the selected benchmark ("All roles in Remote - Canada"), this listing's salary midpoint is about 94% lower. The offer sits below the benchmark range (€5,167–€21,661). The listed pay band (€579–€1,158) is tighter than the benchmark, which suggests lower salary variability. This benchmark is based on 7 comparable listings.

Monthly salary comparison for Data Platform Marketing Manager
Market	Lower bound (25th percentile)	Median	Upper bound (75th percentile)
All roles in Remote - Canada	€5,167/per month	€10,418/per month	€21,661/per month

About the role

The Data Platform Marketing Manager - SELECT by DoiT leads the go-to-market for the data lake and Snowflake optimization business, partnering with product, sales, and content to define ICP and drive pipeline. Responsible for translating revenue targets into unified marketing strategies, coordinating cross-functional campaigns, and positioning SELECT as a differentiator in data workload optimization. The role focuses on Snowflake & Databricks optimization, data lake cost governance, and cost efficiency of enterprise data workloads. The manager will drive webinars, data platform campaigns, and programs that create measurable pipeline and revenue growth. This position reports to the VP of Global Marketing and is fully remote with location flexibility across East Coast US, Central US, and Canada.

Job Details

Responsibilities

Lead the SELECT / Data Platform business unit as primary marketing lead
Translate revenue targets into unified quarterly marketing strategy
Define ICP segmentation across Snowflake customers, enterprise data teams, and cloud data platform operators
Centralize campaign prioritization across Growth, Content, BDR/MDR, and Creative
Ensure SELECT positioning is clearly differentiated in the data optimization market
Own strategy for data workload demand generation including digital campaigns and webinars
Develop and manage strategic campaign briefs aligning messaging, audience, and economic value
Position SELECT as intelligent optimization layer for Snowflake and other platforms
Collaborate with BU Sales and Product leadership on roadmap and innovation

Requirements

3 to 5 years in B2B marketing, demand generation, or product marketing
Experience marketing to data engineering, data platform, or FinOps audiences
Familiarity with Snowflake, data lakes, or cloud data workloads
Strong strategic planning capability with hands-on execution

Skills & Technologies

SnowflakeDatabricksData lakeCost governanceEnterprise data workloadsMarketing automationWebinarsPaid searchLinkedInNurturing campaignsEconomic value narratives