Local Brand Manager Finland
Posted Oct 2 (16 days ago) · Last updated Oct 18
Key facts
Brand Manager in hybrid Espoo; requires 3+ years in OTC and cosmetics and fluent Finnish and English.
How this salary compares
| Market | Lower bound (25th percentile) | Median | Upper bound (75th percentile) |
|---|---|---|---|
| this company | €2,350 per month | €2,747 per month | €3,500 per month |
| This offer | €2,511 per month | €2,747 per month | €2,982 per month |
Estimated from 1,360 comparable listings
Est. take-home €2,063 - €2,368
Original job ad
As published by Karo Healthcare Oy
This is the employer's own ad. Pay, requirements and the other details on this page are our reading of it, not facts the employer confirmed.
About the role
Summarised by JobCrawls from the job ad above.
Requirements
- University degree in Marketing, Business, Economics or a related field
- At least 3 years of hands-on experience in a similar role within OTC and cosmetics
- Proven experience in brand management, local activation and commercial execution
- Strong understanding of retail, shopper behaviour, category development and customer dynamics
- Strong analytical skills and ability to turn insights into commercial actions
- Strong presentation, communication and stakeholder management skills
- Comfort in a fast-paced international environment and an entrepreneurial mindset
- Fluent Finnish and English
Responsibilities
- Translate Nordic brand strategy into local Finnish commercial and shopper plans
- Develop and execute annual brand activation across retail, pharmacy, field, HCP and digital channels
- Lead local launches, campaigns and in-market execution
- Partner with Key Account Managers on sell-in, trade stories, customer activation and retailer execution
- Work with Category Managers on shopper relevance, category development and customer value
- Provide local consumer, shopper and market insights for Nordic brand planning
- Adapt media, digital, POS and E-POS materials to local needs
- Track brand performance, pricing, budgets and A&P spend
- Coordinate collaboration across Sales, Category, HCP, Field and Nordic Marketing
- Align local execution with Nordic strategy and Finnish market opportunities
Skills & technologies
Benefits & perks
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About Karo Healthcare Oy
| Location | Active listings |
|---|---|
| Espoo, Uusimaa, Finland | 1 |
| Role type | Active listings |
|---|---|
| Brand Manager | 1 |
| Role level | Active listings |
|---|---|
| Manager | 1 |
Karo Healthcare is a dynamic, growing personal-care retail company focused on everyday healthcare. It owns and sells more than 80 brands across seven categories in about 90 countries, including E45, Pevaryl, Lamisil, Nutravita and Decubal.
