Compared with the selected benchmark ("All roles in London, United Kingdom"), this listing's salary midpoint is about 94% lower. The offer sits below the benchmark range (€3,847–€15,737). The listed pay band (€459–€729) is tighter than the benchmark, which suggests lower salary variability. This benchmark is based on 10 comparable listings.

Monthly salary comparison for Direct Marketing Growth Manager
Market	Lower bound (25th percentile)	Median	Upper bound (75th percentile)
All roles in London, United Kingdom	€3,847/per month	€7,124/per month	€15,737/per month

About the role

About Lendable Lendable is a fintech company on a mission to build world-class technology to help people get credit and save money. The role sits in a growing marketing function and focuses on Direct Mail and CRM, owning end-to-end channel responsibilities from creative briefs to logistics, and the analytical core including data pipelines and propensity modeling. The job requires strong finance/data cross-functional collaboration, and the use of AI in workflows. You’ll be a hybrid operator and model-builder, scaling a channel from data up with a team. What you’ll be doing: Channel strategy and scaling, data pipeline and model work, creative/offers execution, reporting and cross-functional collaboration. Life at Lendable: flexible working, hybrid or remote options, strong health coverage and retirement plans, employee referrals, office meals, and sustainable commuting.

Job Details

Responsibilities

Channel Strategy & Scaling: Own the direct mail strategy end-to-end and set ambitious, LTV-anchored targets for volume, response and payback
Scale the channel rapidly but sustainably, expanding sends only as far as the economics justify
Own the P&L view of the channel: forecasting, budget and CAC/LTV discipline
Response Model & Data Pipeline: Build the response/propensity model that decides who we mail, with what offer, and when
Source and stand up the data pipeline: first-party and third-party/enrichment data that feeds targeting
Own segmentation, holdouts and incrementality testing so every send is measured and improving
Creative, Offers & Execution: Brief and iterate on creative, copy and offer design to lift response and conversion
Run sends, print production and logistics end-to-end, managing vendors and turnaround
Optimise the offer strategy against eligibility, risk and lifetime value
Reporting, Team & Cross-functional: Build the reporting that ties sends to funnel, revenue and LTV and report on channel performance
Partner with data, product, risk, finance and the creative team to unlock targeting and offers

Requirements

7+ years across direct mail, CRM, lifecycle or performance marketing
2–3 years owning a channel or function end-to-end
Hands-on with data: SQL/Python to source, clean and join data
Track record scaling a measurable acquisition or retention channel with CAC, ROI, LTV
Economics: size, forecast and defend a channel on unit economics and LTV
Operational side: creative briefs, print/mail production, logistics and vendor management
Targeting and measurement: segmentation, holdouts, incrementality testing, attribution
Commercial communicator across finance, data, product and engineering
AI in workflow