Growth Marketing Specialist

About Agoda Agoda is a global online travel booking platform. This role sits within Agoda’s growth and marketing organisation and focuses on account-based marketing for strategic accounts with a capped 1:1 / 1:few ABM on your strategic accounts. The deep work comes first; the 1:many tier is deliberately bounded so it cannot crowd out the committee-level plays. This is not a high-volume MQL-factory role. What you will do: Research & target your accounts and form a point of view on which product leads and how the relationship expands. Run a capped 1:many motion over your tail. Map the buying committee, design the account plays, and create & adapt bespoke assets for your strategic accounts. Partner with BD/Sales; run and optimize campaigns in the marketing automation platform; own your measurement layer. What you will need (required): 4+ years in B2B marketing, with 2+ years in ABM, strategic-account, or field marketing. Account-research and buying-committee-mapping skill. Multi-channel campaign orchestration. Ability to sell a portfolio, not a single product. Strong BD/Sales partnership instincts; CRM + MAP fluency. Data-literate and strong writing. Nice to have: travel-related experience, ABM platforms, events, certifications. How we will measure success: primary and secondary metrics. Please review our Hiring Process Guidelines before your interview. Discover more about working at Agoda.