Sr. Manager of Copy and Brand Storytelling
Senior copy and brand storytelling leader at Grüns; remote, $140k-$160k base + bonus.
We're so happy you're here! Thank you for checking our job out and we hope to have the chance to meet you in our interview process! Here's what you really need to know: The creative team at Grüns is 1 of 1. This job is extremely vibe-based and everyone cares about the work and each other. You are the voice of the brand. With your Junior Copywriter, you’ll own campaigns, scripts, launches, collaborations, and retail. You’ll have creative freedom and stakeholders may bring ideas. You’ll mentor the Junior Copywriter and help her grow. You’ll write scripts for TV, social, digital, and brand campaigns. You’ll work with Art Director, Creative Director to build new brands from scratch, and with SVP/VP of Brand on collaborations. You’ll work with Legal and Retail to ensure claims are clear and brand voice stays true. You’ll collaborate with Growth and Ecomm to bring ideas to life. You’ll need 8+ years of experience in brand storytelling, senior creative level, a strong portfolio, and the ability to work with many partners. Compensation & Benefits: base salary $140,000-$160,000 plus bonus, with comprehensive benefits. What we care about: Be the Best, Own It, Drive Impact. Perks: competitive compensation, generous PTO, free Grüns, and wellness-focused perks.
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| Market | Lower bound (25th percentile) | Median | Upper bound (75th percentile) |
|---|---|---|---|
| executive roles | €10,224 per month | €10,955 per month | €11,685 per month |
| This offer | €11,667 per month | €12,500 per month | €13,333 per month |
- Own and evolve the Grüns voice across campaigns, launches, social, retail, partnerships, and wherever else the brand shows up
- Manage and mentor our Junior Copywriter, providing creative direction, thoughtful feedback, and room to grow
- Write scripts across TV, social, digital, and brand campaigns
- Develop campaign concepts, messaging, naming, and brand narratives
- Partner with the Social Media Manager to concept social-first ideas and recurring content
- Work alongside the Art Director, Creative Director, and SVP of Brand to develop new brands from the ground up, including positioning, naming, voice, messaging, and launch
- Partner with the SVP and VP of Brand to develop the creative narratives behind collaborations and partnerships
- Work closely with Legal to turn claims and product benefits into language people actually understand while accurately representing what our products can do
- Partner with Retail to bring Grüns to life in-store through messaging, storytelling, signage, displays, and whatever else we can convince them to let us do
- Collaborate with Growth and Ecomm to bring campaign ideas and brand storytelling to life across the site and performance channels
- 8+ years of experience in brand storytelling, copywriting, advertising, editorial, entertainment, or other creative discipline where ideas and words matter
- Screening
- Interview
- Offer
| Location | Active listings |
|---|---|
| Remote - Global | 16 |
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| Role type | Active listings |
|---|---|
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| Science and Research Manager | 1 |
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| Chief Financial Officer | 1 |
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| Stability & Documentation Manager | 1 |
| Community CX Manager | 1 |
| Retail Operations Specialist | 1 |
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| Specialist, Supplier Quality | 1 |
| Creative Strategist | 1 |
| Marketplace PPC Associate | 1 |
| Technology Specialist | 1 |
| Copy and Brand Storytelling Manager | 1 |
| Role level | Active listings |
|---|---|
| Senior | 17 |
| Mid-Level | 5 |
| Executive | 5 |
| Manager | 3 |
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