Digital Service Enablement

We are looking for a strategic and execution-oriented leader to take on the role as the Head of Digital Service Enablement About the role As Head of Digital Service Enablement at If, you will play a key role in shaping and driving the digital transformation within ‘Digital Service’, as part of Digital Sales & Customer Experience (DS&CX). You will work closely with a broad range of stakeholders across business units in BA Private, IT and Claims. The line responsibility will be Nordic and consist of 4 Chapter leads and a total of 40 Nordic service developers; working with different types of development initiatives, with a range of competences within digital service design. Your responsibility will be leading people and hands-on approach ensuring strategy is translated into results. Anchor and develop people, competencies and tools within the Service Development capability area. Ensure that our service model transforms and evolves into an even more digital model by reaching our Nordic and local digital service metrics while enabling reduced service-cost and strong end-to-end digital customer resolutions at scale. Key responsibilities Set strategic direction for competences & tools within the Service Development capability area Establish and follow-up on key metrics within digital service. Align and drive Nordic Service Model transformation roadmap Responsible for aligning growth levers with Business Owners and Digital Development leads Explore and drive new initiatives to accelerate digital transformation Accountable for exploring and driving Nordic scalability by applying local best practices. Who are you? We are looking for a strong and pragmatic leader with the ability to combine strategic thinking with hands-on execution. You thrive in complex environments and are motivated by driving change and creating real impact at a high pace. Your leadership is characterized by clarity, trust, and a strong ability to create alignment across the organization. To succeed in this role, you bring: A do-er mentality, together with proven experience in leading and driving change in complex environments Excellent communication and storytelling skills, with the ability to engage stakeholders across all levels - from management to tribes & squads Strong business acumen, with the ability to connect operating model development to business outcomes Effective leadership experience, including building and developing high-performing teams Collaborative mindset with the ability to influence and drive change without requiring formal authority A high level of drive and integrity, combined with a structured and analytical way of working In addition, we believe you have: A relevant academic degree Experience from roles within strategy- or business development, with a strong track record in shaping and implementing strategies Several years of line leadership experience, preferably from leading leaders Our promise to you A key role in shaping and evolving in how we transform and scale Nordic service model into a more digital- and app-first model The opportunity to lead on a newly established capability area with significant impact across the organization Close collaboration and visibility across key stakeholders across Business Areas and IT A dynamic and international environment, together with a culture that supports development, collaboration, and continuous learning Additional facts and the recruitment process Application deadline: 30th of August 2026. Screening and interviews are conducted on an ongoing basis. To apply for the position: Please submit your CV and include a few lines on why you are interested in the position. Work location: One of our main offices in the Nordic’s. Please note that this position involves occasional travel across If locations Start: As soon as possible or by agreement. If you have any questions you can contact Devrim Özbudak, Head of Digital Service (devrim.ozbudak@if.dk). We look forward to your application.