Marketing Director
Hover or tap a row for full statistics (EUR / month on this chart).
Salary analysis
Compared with the selected benchmark ("All roles in Helsinki, Finland"), this listing's salary midpoint is about 93% lower. The offer sits below the benchmark range (€2,070–€5,000). The listed pay band (€221–€262) is tighter than the benchmark, which suggests lower salary variability. This benchmark is based on 2907 comparable listings.
| Market | Lower bound (25th percentile) | Median | Upper bound (75th percentile) |
|---|---|---|---|
| All roles in Helsinki, Finland | €2,070/per month | €2,895/per month | €5,000/per month |
| Pay in our data — not quoted in ad (Director) | €221/per month | €241/per month | €262/per month |
Lead and own Lemonsoft's marketing strategy and execution, aligning with the CSO's direction and budget. Drive product-level marketing strategy, autonomous budget allocation, and accountable marketing outcomes. Manage demand generation, marketing automation (HubSpot), digital marketing, content and brand, events, and sales-marketing collaboration. Build campaigns, report results to the leadership team, and manage external partners. Requirements include proven B2B marketing leadership, SaaS/ERP experience, and strong Finnish/English skills. Benefits include hybrid work, modern tools, and competitive pay.
Job Details
Responsibilities
- Own product marketing strategy and execution in line with CSO direction and budget
- Autonomous allocation of marketing budget (channels, campaigns, partners)
- Lead demand generation and marketing automation (HubSpot) with the team
- Lead digital marketing, content marketing and brand
- Lead events and trade show marketing and execution
- Develop sales and marketing collaboration with CSO
- Design, execute and report on campaigns to the leadership team
- Select and manage external partners and monitor market and competitors
- Support marketing for subsidiaries
Requirements
- Experience leading B2B marketing (SaaS/ERP or software)
- Proven ability to drive growth with measurable pipeline and revenue
- Strategic, data-driven mindset with mastery of marketing measurement, automation and budget allocation
- Self-motivated and autonomous with ownership of marketing outcomes
- Excellent Finnish and English skills
Skills & Technologies
Education Level
No degree requiredBenefits & Perks
Recruitment Process
- 1Application
- 2Screening
- 3Interviews
- 4Offer
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