
Director, Strategic Events
€12,768 - €14,722 — real pay, quoted by the employer
Real pay, quoted by the employer — not an estimate
Hover or tap a row for full statistics (EUR / month on this chart).
Our mission: eliminating every barrier to mental health. Spring Health is a global mental health company on a mission to eliminate every barrier to mental health. We're building a world where getting support is simple, personal, and built around the person, so care can continue through every job, move, health plan, and life stage.Our AI-native platform helps us deliver personalized support across self-guided tools, coaching, therapy, medication management, and specialty care. With outcomes independently validated by JAMA Network Open and the Validation Institute, Spring Health reaches more than 170 million people worldwide through leading employers, health plans, and partners.As an AI-native company, we believe technology should expand the reach, quality, and humanity of care. Every Spring Health team member is expected to use AI tools thoughtfully, apply human judgment to AI outputs, and keep building AI fluency in ways that support their role and our mission.Great events create memorable experiences and meaningful business impact. Reporting to the VP, B2B Marketing, this role owns our events strategy and portfolio end to end, deciding where we invest, what we stop doing, and how events create demand, deepen customer relationships, open executive doors, strengthen our brand, and advance priority accounts. You'll lead a team of two event marketers and work closely with sales, customer success, revenue operations, and marketing leadership. The portfolio spans major industry sponsorships, executive experiences, regional and account-based programs, Tidal (our annual customer and prospect event), Revenue Kickoff, and President's Club. This is a full time, fully remote position on our team.
Job Details
Responsibilities
- Own the Events Strategy: Build the annual events strategy against company, marketing, and revenue priorities. Decide where to place bigger bets, where to pull back, and which programs no longer deserve investment.
- Lead Our Most Important Experiences: Own the strategy and execution of Tidal, shaping the audience, content, speaker strategy, programming, attendee experience, and commercial goals.
- Build an Executive and Account-Based Events Engine: Create experiences worth a senior buyer's time. Build a scalable executive and regional events motion with sales and customer success.
- Make Events Commercially Accountable: Build a measurement model that reflects outcomes such as pipeline, engagement, opportunity progression, executive relationships, and brand visibility.
- Own a regular reporting cadence, dashboards and updates to give leadership a clear view of portfolio performance and ROI.
- Use AI to Make a Small Team More Powerful: Find practical ways to use AI across audience selection, research, outreach, personalization, planning, analysis, feedback synthesis, and event operations.
- Lead the Team: Manage and develop two event marketers who own their programs end to end; manage agencies, venues, production partners, sponsors, and vendors; decide what stays in-house vs external.
- Bring a point of view and ensure events create business impact rather than wait for requests.
- What success looks like: Meet annual goals for pipeline and revenue influenced by events; increase engagement from priority customers and senior decision-makers; ensure timely follow-up and ROI.
Requirements
- 10+ years of experience in B2B events, experiential marketing, or field marketing, including ownership of a complex events portfolio
- 3+ years managing people and building teams that can operate with real autonomy
- Experience leading large-scale B2B events end to end, including owned conferences or customer summits, major sponsorships, executive experiences, and internal revenue events
- Strong commercial instincts: you understand how events connect to pipeline, account movement, customer growth, and brand
- Experience working closely with sales, customer success, revenue operations, and marketing around shared GTM priorities
- Strong portfolio judgment: you can weigh competing opportunities, decide where to invest, and explain why
- A high bar for programming, content, production, creative, and attendee experience
- Experience owning meaningful budgets and managing agencies, venues, sponsors, vendors, and production partners
- Experience building and delivering clear, data-backed reporting to executive leadership on program performance and ROI
- Hands-on experience using AI, automation, and emerging technology to improve how work gets done
- Fluency with core GTM and event systems, including Salesforce and marketing automation platforms
- Clear, concise communication and the executive presence to work comfortably with senior leaders, customers, prospects, and external partners
- Willingness to travel and work flexibly around major events when needed
Skills & Technologies

| Location | Active listings |
|---|---|
| Remote - Global | 18 |
| Remote - Europe | 1 |
| Remote - APAC | 1 |
| Role type | Active listings |
|---|---|
| Clinical Care Navigator | 3 |
| Specialty Care Navigator | 2 |
| Clinical Manager | 1 |
| Account Executive | 1 |
| Senior Program Manager | 1 |
| Payroll Administrator | 1 |
| Payer Integration Manager | 1 |
| Medical Records Coordinator | 1 |
| Director, Downstream Product Marketing | 1 |
| Implementation Manager | 1 |
| Clinical Quality Manager | 1 |
| Director | 1 |
| Growth Marketing Director | 1 |
| Medical Officer | 1 |
| Program Manager | 1 |
| Clinical Instructional Designer | 1 |
| Role level | Active listings |
|---|---|
| Mid-Level | 7 |
| Senior | 5 |
| Executive | 4 |
| Manager | 3 |
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