Retail Marketing Activation Specialist - Fiskars Oyj Abp - Etätyö - Globaali

At Fiskars Group we are unified and driven by our common purpose: pioneering design to make the everyday extraordinary. Join our team and seize the extraordinary opportunity to influence the everyday! ABOUT US VITA Brands leads the way in premium lifestyle and design, renowned for iconic names like Iittala, Moomin Arabia, Rörstrand, Arabia, Georg Jensen, and Royal Copenhagen. Our innovative spirit and dedication to quality inspire through exceptional design, merging tradition with forward-thinking strategies to captivate a global audience. OUR ROLE Are you passionate about bringing marketing campaigns to life? As a Retail Marketing Activation Specialist, you will play a key role in executing engaging, high-quality marketing activations across our retail stores, outlets, and ecommerce channels in the Nordics. You’ll ensure that our brand campaigns are translated into impactful customer experiences, working closely with cross-functional teams to deliver consistent and commercially effective activations. This position is based in Espoo, Finland and reports to the Senior Marketing Activation Manager, Nordics. The role is full-time and operates in a hybrid working model. WHAT YOU’LL DO AT VITA BRANDS Responsibilities: You will be part of the Nordic Marketing Activation Team, working closely with Market Managers, retail teams, and brand stakeholders to ensure seamless campaign execution across Direct-to-Consumer channels. Execute marketing campaigns across retail stores and ecommerce based on activation plans Coordinate and deliver campaign assets including POS materials, newsletters, and digital content Own and maintain the Nordic outlet campaign calendar and align activation timing across markets Plan and execute outlet newsletters and local paid media campaigns Brief, plan, and manage POS production and retail screen content Localize campaign copy and manage translations for Nordic markets Ensure clear communication and readiness across stores for all campaigns Coordinate local events and PR activities in own stores Monitor campaign execution, identify risks, and provide insights to stakeholders WHO YOU ARE Experience: You are a hands-on marketing professional who thrives in a fast-paced retail environment and enjoys turning plans into impactful execution. You bring strong coordination skills, attention to detail, and a collaborative mindset. 2–4 years of experience in marketing activation, trade marketing, or retail marketing Experience coordinating campaign assets, POS production, or retail marketing materials Hands-on experience with digital activation, including email marketing (newsletter planning and execution), ecommerce content updates, and coordination of local paid media Experience with local events, influencer collaborations, or PR coordination Understanding of retail operations and consumer-facing campaigns Bachelor’s degree in Marketing, Business Administration, or similar field (preferred) Fluency in Finnish, Swedish, and English Detail-oriented, proactive, and comfortable managing multiple projects simultaneously START YOUR JOURNEY AT FISKARS GROUP We are eagerly awaiting your application. We review applications on a continuous basis, so please submit your CV in English today! Don’t worry about a cover letter – your application is enough indication of your interest. We are committed to protecting your personal data, so we only accept applications through our career website. Last day of application: 2026-05-16 Benefits include competitive compensation, health and wellness programs, flexible work arrangements, professional development, diversity and inclusion, recognition programs, employee share purchase plan, and product discounts. We are committed to providing meaningful benefits in every market we operate.