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Sales Representative Salary in Finland 2026

Also listed under: Myyntiedustaja Oulu, Myyntiedustaja

Sales Representative pay is typically €4,880 a month.

The middle half of the pay runs from €3,890 to €6,050. About €3,371 is left after tax. In job ads that state the pay, the median is €3,350 (356 ads). The median for all occupations in Finland is €3,772.

Monthly pay before tax

middle half€2,000€4,000€6,000€8,000€10,000median €4,880average €5,140

What raises and lowers Sales Representative pay?

  • Negotiation+€1,366
  • Product knowledge+€767
  • English+€187
  • Senior+€184
  • Junior−€323
  • Staffing agency−€416
  • Swedish−€870
Show the figures as a table
Sales Representative pay by factor: the difference seen in job ads, applied to the median of €4,880
FactorDifferenceAds
Negotiation+€1,36651
Product knowledge+€76726
Door-to-door sales+€73823
Customer satisfaction+€69119
English+€18761
Senior+€18415
Customer relationship management+€16733
Espoo+€10623
Vantaa−€4834
Customer acquisition−€6936
Oulu−€8933
Helsinki−€9973
Tampere−€9949
Jyväskylä−€10829
Count each

Every job ad counts once, so employers that post many ads weigh more.

The curve is Statistics Finland’s earnings for the occupation group “Commercial sales representatives” (2024), raised to July–September 2026. Each bar applies the pay difference seen in job ads to it: 356 ads state the pay. A paler bar means fewer than 20 ads.

Updated 14 November 2026Cite this page

How we estimate pay

What salary should you ask for?

Ask for €3,350–4,150 a month.

That is the median to the upper quartile of the pay stated in 356 job ads. About €2,572 to €2,989 is left after tax.

your ask

ad median €3,350middle half of ads

For the application form
“My salary expectation is €3,750 a month.”

Employers already offer this range in their ads, so it is a realistic ask. Asking in the middle leaves room to move.

€ / month

Type the monthly pay before tax. Nothing is saved or sent.

176 open Sales Representative jobs

The best-paid ad offers €2,000–15,000 · 32 new this week

All 176 open jobs

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Sales Representative pay by employer sector, and starting pay

Statistics Finland’s median for full-time employees in each employer sector, raised to July–September 2026 with that sector’s own pay growth.

EmployerMedian nowFull-time employees
Private sector≈€4,87032,927
Municipalities≈€4,540222

Pay is highest in the private sector (about €4,870) and lowest in municipalities (about €4,540).

Sales Representative pay by job title

Job titles in the same occupation, each with the median of the pay its ads state. Titles with fewer than 5 such ads are left out.

Sales Representative earnings with supplements are about €1,530 higher than ads say

Job ads state the base pay. Statistics Finland counts everyone in the job, shift supplements included.

Advertised pay€3,350Earnings with supplements€4,876+€1,526€3,000€4,000€5,000€6,000€7,000

Who pays what

Median pay stated in the open ads of each employer.

Median advertised pay by employer
EmployerSectorAdsMedian a month
Sector Alarm OyPrivate employers11€6,000
Ideko Suomi OyPrivate employers9€4,750
Rainmaker OyjStaffing agencies4€4,440
Rainmaker OyjPrivate employers10€3,880
Renoa Group OyPrivate employers9€3,750
TalentFlow OyStaffing agencies7€3,500
A-Lottex OyPrivate employers3€2,560
Bondata Finland OyStaffing agencies3€2,256
TNT Rekrytointi OyStaffing agencies4€2,250

Employers with at least 3 open ads that state a salary.

How much is left after tax

Gross a monthTake-home a month
Lowest-paid tenth€3,174€2,478
Lower quarter of the range€3,890€2,857
Median€4,880€3,371
Upper quarter of the range€6,050€3,944
Best-paid tenth€7,388€4,599

Gross pay from Statistics Finland. Take-home after income tax at the average municipal rate, without church tax, and the employee’s pension and unemployment insurance contributions.

Sales Representative Salary by City

Bar shows P25–P75 band. Vertical line = median. All values in EUR/month.

What is left after rent

Pay is highest in Jyväskylä, and the most is left after rent there too: €2,108 a month once a one-room flat is paid for. That is €492 more than in Espoo.

CityPayTake-homeOne-room rentLeft
Jyväskylä€3,500€2,636€528€2,108
Oulu€3,370€2,567€530€2,037
Tampere€3,370€2,582€605€1,977
Turku€3,266€2,541€568€1,973
Vantaa€3,200€2,525€690€1,835
Helsinki€3,094€2,498€730€1,768
Espoo€2,840€2,331€715€1,616

Pay is the median in each city’s job ads. Take-home is after income tax at the city’s 2026 municipal rate, without church tax, and the employee’s pension and unemployment insurance contributions. Rent is the median total rent of a non-subsidised one-room flat in Q3 2026; Espoo’s figure covers Espoo and Kauniainen. Rents: Statistics Finland, rents of dwellings (CC BY 4.0)

Pay by seniority

Median advertised pay by the role level stated in the ad.

Median advertised pay by seniority level
LevelAdsMedian a month
Junior91€2,616
Mid-level251€3,250
Senior15€4,094

Sales Representative: Remote Work in Finland

€2,560/mo

23 job ads with a salary

Pay in related roles

How tight is the Sales Representative job market?

At the end of September 2026, the occupation group commercial sales representatives had 3.8 unemployed jobseekers per open job, counting JobCrawls ads as well as the employment service register. The register alone gives 6.7: it only sees vacancies reported to the public employment services, and many jobs, most professional ones among them, are advertised only elsewhere.

The lower the number, the tighter the market: more openings for each jobseeker, and employers compete harder to hire. Across all occupations the figure is 9.7 (12.1 in the register alone).

Commercial sales representatives

Register and JobCrawls ads3.8
Employment service register6.7

All occupations

Register and JobCrawls ads9.7
Employment service register12.1

JobCrawls analysis of Statistics Finland and JobCrawls data. Unemployed jobseekers and vacancies: Statistics Finland, Employment Service Statistics (CC BY 4.0), end of September 2026. Open jobs are the register’s vacancies plus JobCrawls ads that are not on Job Market Finland. One ad can be for several positions, and ads we could not place in an occupation group are left out. · Data and reuse

How will AI change Sales Representative work?

Estimate for the broader occupation category: Sales workers

High exposure

LowModerateHigh

Research suggests AI is more likely to change parts of this job than replace it entirely.

Source: OECD: Automation, skills use and training (Nedelkoska & Quintini, 2018)

Where the Sales Representative pay estimate comes from

Every figure on this page, who it counts and where it comes from. The headline is Statistics Finland’s; the job ads only set the differences between cities, sectors, levels, skills and languages.

Full method and sourcesData and reuse

Full-time employees in “Commercial sales representatives”, 33,472

  • Median, estimated for today≈€4,880July–September 2026, our estimate · 2024 figures × pay growth since (+6.6%, 14uw/14uv) ↗
  • Average, estimated for today≈€5,140July–September 2026, our estimate · 2024 figures × pay growth since (+6.6%, 14uw/14uv) ↗
  • Middle half, estimated for today≈€3,890 – €6,050July–September 2026, our estimate · Read off the curve through the 10%, median and 90% lines
  • Median€4,5742024 · Statistics Finland 15au
  • Average€4,8242024 · Statistics Finland 15au
  • Bottom and top 10% lines€2,978 / €6,9312024 · Statistics Finland 15au

356 job ads for the role that state the pay

  • Median starting pay offered€3,350Last 12 months · JobCrawls

Statistics Finland publishes earnings by occupation once a year; the latest is 2024. Like the salary hub, we raise each figure by how much average full-time pay has grown since in the employer sectors where the occupation works, so today’s levels are estimates (≈).

Cite this page

You are free to quote and reuse these figures, also commercially, with a link back to this page.

Quote with the figure

Sales Representative Salary in Finland 2026: median €4,880 a month (JobCrawls, based on Statistics Finland earnings data, updated 14 November 2026). https://www.jobcrawls.com/en/salary/sales-representative

Reference

JobCrawls (2026). Sales Representative Salary in Finland 2026. Updated 14 November 2026. https://www.jobcrawls.com/en/salary/sales-representative

HTML link

<a href="https://www.jobcrawls.com/en/salary/sales-representative">Sales Representative Salary in Finland 2026</a> (JobCrawls)

Common questions about Sales Representative pay

Short answers from the same figures.

What does a Sales Representative earn in Finland?

The median salary is about €4,880 and the average about €5,140 a month, from Statistics Finland’s earnings for the occupation raised to July–September 2026. Job ads for the role state a median of €3,350: ads quote base pay, without shift supplements.

How much of a Sales Representative’s pay is left after tax?

From €4,880 a month, about €3,371 is left after tax and the employee’s own contributions, at the average municipal tax rate without church tax.

What is the hourly pay for a Sales Representative?

About €30.50 an hour, counting the Statistics Finland median of €4,880 a month over 160 working hours.

What is the starting pay for a Sales Representative?

Ads for junior roles put the median at €2,616 a month, against €4,094 for senior roles.

What is Sales Representative pay in the private sector?

In the private sector the median is about €4,870 a month, against about €4,540 in municipalities.

Is Sales Representative pay good?

The median of €4,880 is 29% above the median for all full-time employees in Finland (€3,772).
176 open Sales Representative jobsThe best-paid ad offers €2,000–€15,000 · 32 new this weekSee the jobs ›

What the ads ask for and offer

Skills

  • Sales 82
  • Customer service 49
  • Customer acquisition 34
  • Negotiation 29
  • Door-to-door sales 22
  • B2B sales 20
  • Customer communication 19
  • Customer relationship management 17
  • Telephone sales 16
  • Customer interaction 15

Required languages

  • Finnish 98 %
  • Swedish 3 %
  • English 8 %

Benefits

  • Extended occupational healthcare 30
  • Sports & culture benefit 20
  • Lunch benefit 15
  • Flexible working hours 4
  • Company car 3
  • Well-being / healthcare wallet 2
  • Company bike 1

Contract type

  • Full-time 101
  • Part-time 32
  • Freelance 21
  • Open Application 16
  • Contract 3

Numbers are open ads that mention it, out of 176.

Best-paying open jobs

All 176 open jobs

Stated pay compared with the median €4,880.

Companies hiring Sales Representatives

81 employers have open jobs for this role right now.

Show all 81 employers

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