Influencer Marketing Manager

In this role, you will: Creator relationships (75%): Source, negotiate, and manage 100+ mid-tier and premium creators per market per year — outreach, contracts, usage rights, briefing, content review, and ongoing relationship nurturing across multiple countries Seeding and discovery (25%): Identify 1,000+ potential creators per market and month using StoryClash, Saral, or similar tools; feed top leads into the relationship funnel; leverage automation as your active partner base scales Whitelisting and paid amplification: Surface high-performing creator content, secure white listing and usage rights for paid media ads, and coordinate with the Paid Media team to test and scale assets CAC and performance ownership: Report on spend, CAC, new customer attribution, and content performance by creator, market, and tier — tie influencer programs to revenue, positive ROAS and LTV/CAC ratios and not awareness Local playbook building: Document what works by market; build localized briefs, compliance guardrails, creator tier definitions, and GTM approaches We’re looking for someone who: 4–7+ years scaling paid influencer programs across at least 2 International markets; Germany or UK or Canada or Australia required Full P&L ownership: sourcing through performance optimization, with specific CAC targets and content benchmarks you can speak to